glamour

Definition

Originally, enchantment; magic charm; especially, the effect of a spell that causes one to see objects in a form that differs from reality, typically to make filthy, ugly, or repulsive things seem beauteous.

Etymology

Borrowed from Scots glamour (“magic”), alteration of Middle English gramere (“grammar”), from Old French gramaire. Doublet of glamoury, gramarye, grammar, and grimoire. A connection has also been suggested with Old Norse glámr (“the moon", also "the name of a ghost”, poetic byname, literally “the pale one”) and glámsýni (“glamour, illusion”, literally “glam-sight”). From Grettir's Saga aka Grettis Saga, one of the Sagas of Icelanders, after the hero has been cursed by Glam, aka Glamr: "...he was become so fearsome a man in the dark, that he durst go nowhither alone after nightfall, for then he seemed to see all kinds of horrors. And that has fallen since into a proverb, that "Glam lends eyes", or gives Glamsight to those who see things nowise as they are."

Example Sentences

• "They often murmur to themselves, they speak To one another seldom, for their woe Broods maddening inwardly and scorns to wreak Itself abroad; and if at whiles it grow To frenzy which must rave, none heeds the clamour, Unless there waits some victim of like glamour, To rave in turn, who lends attentive show."
• "glamour magazines; a glamour model"
• "The idea of being a movie star has lost its glamour for me."